Capture Content Pattern
January 6, 2021
Portfolio

Le Specs Le Sustain

Editing, Animation, Foley and Music Production

Driven by a desire to make eyewear more sustainable, this campaign was implemented with meaningful and sustainable business practices that reduce environmental impact across every aspect of production, packaging and supply chain front of mind.

As a result Capture Content went down a simplistic earthy look and feel for the edit. If you listen carefully you can hear whales howling within the background music which was produced exclusively for this campaign. To date this is LeSpecs most successful campaign and we’re proud to be involved.

Le Sustain
Client

LeSpecs

 

Platform

Instagram

 

Reach

1,603,354

 

Engagement

382

 

ThruPlay

13,120

 

Total Video Plays

2,210,398

 

Return on Ad Spend

$7.61 per dollar spent

Platform

Youtube

 

Impressions

112,440

 

Views

14,725

 

View Rate

14.18%

 

Cost Per View

$0.09

 

Spend

$1501.15

 

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